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News

  • The Drawing Book Studios Storyboard reel.

    The Drawing Book Studios Storyboard reel.

    Mar 7 2011

    Drawing what exists in the mind of our clients so that it can be shared with their clients is at the very core of what our storyboard artists do. Read more »

  • Some things are more difficult to do in black and white than colour. Take drawing cute kids for example.

    Some things are more difficult to do in black and white than colour. Take drawing cute kids for example.

    Dec 8 2010

    Rob Coady can ink with a Wacom tablet as good as any scribe with a sable brush. This campaign storyboard for Toyota was all the better for his deft skills. Read more »

  • Rob Coady draws the cutest ass kickin’ kittens

    Rob Coady draws the cutest ass kickin’ kittens

    Nov 7 2008

    When Mojo first briefed us on the kitten campaign we were excited from the words, "we open on..." This campaign was one where at every step of the way the promise of a really entertaining final production kept snowballing. Click the storyboard by Rob Coady to the left to see stills from the final TVC side by side with Rob's storyboards and then scroll down to watch the full production on YouTube. Read more »

  • TVC and Storyboard comparison

    TVC and Storyboard comparison

    Jun 24 2008

    Now thanks to Xtreme Information's meticulous archives we can show you our storyboard artists work next to the actual TVC as soon as the actual campaign has gone live to air. Hopefully this will help more people see what great work our storyboarders are capable of because up until now too often the talent of the storyboarders has been invisible to most people. This week we feature Rob Coady's storyboards and a recent Smiths campaign. Read more »

  • Rob Coady helps another campaign go to air

    Rob Coady helps another campaign go to air

    May 16 2008

    We love it when we see great ideas on the TV. Especially when what went to air is so close to what we were briefed to draw. That's when we know that we helped the Art Director's idea survive research. Read more »