Air New Zealand calls for the help of our hero |
Jan 17 2011 |
It was a pretty straight benefit that may have gotten lost in the soup of January sale messages out there had the creative team not come up with the delivery. The delivery of the message required a style that gave a nod to arguably the most memorable call to action poster ever, “I want you”.
Click on any image below and you’ll see that Gerad Taylor’s portfolio showcases not only his passion for vintage poster design, but also his love of pose and expression as ways to carry personality through his work.
Of course Gerad is a New Zealander as well which probably pleased Air New Zealand.
